Are you lazy? I am. Instead of wracking my brains trying to come up with clever headlines, I look at what others have written, and see if I can go one better. It’s a private little game I play with myself. I suspect a lot of other writers do the same thing. You see a […]
What is content repurposing? Content repurposing is creating modular content that you can modify into different formats. For example, one hub article could create several spokes articles if repurposed correctly. But it is not copy and pasting or spinning articles to create low-quality articles. If done right, it allows you write many interrelated articles very quickly. It […]
06
Nov
Nov
Let’s say you’ve been asked to document a set of REST or Web APIs, a new area for you. Where do you start? At first this can seem overwhelming. So many new acronyms, terms, jargon, and pieces to fit together. Here’s a suggested approach. Focus on a specific api, for example, REST. Ignore the temptation […]
Looking for a Quality Assurance Plan template? We’ve spent most of the week polishing this fella and now he’s ready for prime time. See what you think. Quality Assurance Plan Template This template pack includes a 39-page Quality Assurance Plan Template in MS Word, an Audit checklist and Schedule Forms, and 7 Excel spreadsheets. You […]
28
Oct
Oct
My friend PM wants to go into freelance writing. I think it can work for him. He’s determined, has a nice writing style, and knows how to hustle for work. But typing is a problem. It’s that simple. He pecks and pecks at the keyboard. Last weekend, his house he showed me some gizmos, ‘hacks’, […]
Maybe you think Jane Austen is hard to read. She’s not. Here’s an example of her writing. Most are from Persuasion. “Let us never underestimate the power of a well-written letter.” “I hate to hear you talk about all women as if they were fine ladies instead of rational creatures. None of us want to be […]
11
Sep
Sep
Should you learn a dead language? Isn’t there more important things to do? The short answer is Yes. Well, maybe. Actually, No. You really should start learning Latin and here’s why. The Spectator summarising one influential American study carried out in the state of Iowa: “In 1971, more than 4,000 fourth-, fifth- and sixth-grade pupils of […]
Want to get started as a white paper writer? It mightn’t be as hard as you think. If you have good (not necessarily perfect) writing skills, in-depth knowledge of a product, service, or industry, and have the right attitude, then maybe you should consider writing white papers to earn extra income. Due to the recession […]
08
Sep
Sep
First, think of the response you want from the reader. Second, put the most important point at the start. Third, highlight one thing only. The problem with most subject lines in emails is that they’re written either: As a placeholder, something to put in while you write the actual email After the email is written […]
