What’s an Executive Summary? Think of it as a sales pitch. It’s designed to encourage the reader to turn the page and read the rest of the document. How do you do this? What’s its purpose? Its purpose is to: Highlights the major points of the report Describes any results, conclusions, or recommendations from the […]
Category Archives: Executive Summary
Want to improve your executive summary? Here are nine ways you can improve the style, language, and effectiveness of the executive summary for your next business plan or proposal. Download Now – Buy Here! [Learn more about these Business Plan templates here] The Executive Summary creates difficulties for many proposal writers. Is it part of […]
In this tutorial, we look at how to write an effective executive summary. We’ll explain the difference between an executive summary and an Introduction, then look at how you to improve the tone, narrative, and language. Your ability to summarize your business plan, report, or proposal affects the likelihood you’ll receive the funding, support, or […]
Business Plan, Business Writing, Executive Summary
Where in a Business Plan should the Executive Summary go?
Summary: The Executive Summary is the first section of a business document. It typically appears after the Table of Contents and before the Introduction. Some requirements – typically RFPs – stipulate that the Executive Summary is delivered separately. One of the questions for new business writers is whether to put the executive summary before or […]
In a business plan, should the executive summary go before or after the table of contents? The confusion arises as the executive summary is part of the main document – it’s a standalone document that accompanies the main document, a type of deluxe preface – and so could go before the table of content. Download […]