Tag Archives: White Paper
What is a financial white paper? A white paper promotes a certain product, service, or methodology to influence current and prospective customer or investor decisions. Three main types of white papers include backgrounders, numbered lists, and problem/solution white papers. Source: Investopedia. Download this Financial White Paper template if you plan to write a white paper […]
Which case study template is right for your business? It depends… However, here are some things to consider when you choose which template to buy. Energy Case Study template Which Case Study Template Should I Buy? We got an email today regarding the best template for writing case studies. Here’s a few pointers: 1. Who […]
Summary: A white paper is a short document that discusses a technical, business, or operational problem and provides a specific solution. In general, it’s written for decision makers, and will use non-technical business English. Video: What is a White Paper? In this video Ivan explains how to write your first white paper. If you have […]
Looking for headline writing tips that will capture attention immediately and force readers to stop in their tracks? Who doesn’t? What exactly are headlines? What purpose do they serve? Headlines are the ‘ad’ for what’s about to follow. Its purpose is to tease the reader into clicking or reading more. If your headline fails, no one […]
Want to get started as a white paper writer? It mightn’t be as hard as you think. If you have good (not necessarily perfect) writing skills, in-depth knowledge of a product, service, or industry, and have the right attitude, then maybe you should consider writing white papers to earn extra income. Due to the recession […]