White paper titles should be clear, concise, and attention-grabbing.
How do you choose the title of your white paper? Work backwards for a moment.
White paper titles should be clear, concise, and attention-grabbing.
How do you choose the title of your white paper? Work backwards for a moment.
To help you get started, I’ve created a Quick Start Guide to NotebookLM that explains how it works in non-technical terms.
What is a financial white paper? A white paper promotes a certain product, service, or methodology to influence current and prospective customer or investor decisions. Three main types of white papers include backgrounders, numbered lists, and problem/solution white papers. Source: Investopedia. Download this Financial White Paper template if you plan to write a white paper […]
Summary: A white paper is a short document that discusses a technical, business, or operational problem and provides a specific solution. In general, it’s written for decision makers, and will use non-technical business English. Video: What is a White Paper? In this video Ivan explains how to write your first white paper. If you have […]
Looking for headline writing tips that will capture attention immediately and force readers to stop in their tracks? Who doesn’t? What exactly are headlines? What purpose do they serve? Headlines are the ‘ad’ for what’s about to follow. Its purpose is to tease the reader into clicking or reading more. If your headline fails, no one […]