Tag Archives: Case Study

Case Study Writing: Does Your Marketing Message Resonate with Buyers?

Do you customers understand the business value you’re offering them? Are your marketing messages convincing customers that the price you’re charging offers excellent value for money? In other words, is your messaging working? If not, how do you fix it? Download 19 Case Study templates in MS Word format 19 Case Study Templates for only $19.99 […]

19 x Business Case Study Templates (with tutorial)

If you use case studies to promote your business, attract leads, and convert prospects, the following templates will help. Our business Case Study template download includes 19 pre-formatted MS Word documents, which can be easily modified to meet your next project. You also get a free 21 page tutorial on How to Write a Case Study and […]

5 Case Study Writing Guidelines

Why is it so hard to write a case study? I think it’s to do with three things: identifying your reader, knowing the topic, and presenting the material correctly. Construction Case Study template 5 Case Study Writing Guidelines Let’s look at five ways to improve the structure of your next case study. #1 Background Assume […]

Which Case Study Template Should I Buy?

Which case study template is right for your business? It depends… However, here are some things to consider when you choose which template to buy. Energy Case Study template Which Case Study Template Should I Buy? We got an email today regarding the best template for writing case studies. Here’s a few pointers: 1. Who […]

Process Design Tips From DHL

business process writing

As a process designer, I’m always looking at how other companies design their processes, in particular how they manage exceptions, errors, and unexpected actions, typically an ‘edge case.’ Download Now for $9.99 – Buy Here! [Learn more about these templates here] Last month I bought two computers. One Toshiba laptop, the second an Alienware desktop, […]

How to Structure a Business Case Study

In this tutorial, we describe how to structure a business case study, typically the type of document that will form part of a marketing effort. Unlike other business documents, such as white papers, the structure of a case study is a little different. The difference is two-fold: one is that the sequence is not linear. […]

How To Gather Information for Your Case Study

Use the following questionnaire to capture the necessary information to write your case study. This questionnaire is designed to help case study writers work with their clients to gain a deeper understanding of how the implementation solved their specific problem. It suggests a series of questions you can ask your client to learn more about […]

5 Benefits of Writing Case Studies

Case studies are the first reference document decision-makers turn to when researching a new product, according to market research firm Gartner. For prospects, case studies are an effective way to identify potential solutions that may address their requirements. For this reason, small businesses owners should consider developing a library of case studies to capitalize on […]

How to Use Clichés When Writing (+Audience Analysis template)

Most people wag their finger and tell you cliches are bad – Google clichés in writing! – but I have a certain warped affection for them. Here’s why. Where do clichés come from? One of the occupational hazards of being a writer is that you see things that others don’t. Y’know, like clichés? Let’s look at […]

How to Write Your First Case Study

If you’ve no budget for marketing but an hour to spare, write a case study. Here’s why. Case studies are one of the most effective tools you can use to promote your products and services, especially if you are on a limited marketing budget. 19 Case Study Templates for only $19.99 Learn more about this template […]

The Secret of Warren Buffett’s Business Writing Style

‘The business schools reward difficult complex behavior more than simple behavior, but simple behavior is more effective.’ Warren Buffett. 15 White Paper Templates for only $19.99 How to Write an Executive Summary that Generates Interest Your Executive Summary should excite the reader and help them understand the key results and conclusions in your business document, […]

How To Write Proposals That Get Accepted By Difficult Evaluators

What’s your success ratio with proposals? 25% is the average. Very few get over 50%. I help government agencies to evaluate proposals. Most bids that come across my desk make the same errors, use the same flawed strategies and are never accepted. And the next time, they repeat the same mistake. Here are some ways […]