Tag Archives: White Paper

What skills do I need to be a white paper writer?

As a freelance write paper writer you can earn more than business writers, technical writers, and science writers. So, how do you get in? In general, the following skills are required: #1 Interviewing skills This is very important. Why? I actually spent more time interviewing people than I do writing. When I first started out […]

How can I break into freelance white paper writing?

Q: Where can I find work as a white paper writer? Getting your first project is the hardest. Once you’ve got this under your belt, it becomes easier. I’d suggest the following: Setup a 10 page website. Write about the benefits, sales opportunities, branding development and web traffic that can be made from well written, […]

Q: How can I start a career as a white paper writer?

Q: Why do companies need white paper writers? Can’t they use their own writers? Yes and No. It depends on the size of the company AND its location AND writing expertise. Not every company has someone who can write a professional white paper. They may have people in their marketing team who write sales and […]

Q: How Much Can I Charge for Writing a White Paper?

White paper writing: how much can I charge? There are three ways to get paid to write white papers. Daily Rate Agree on a fixed daily rate and the number of days to write the document. If you’re new to the industry and trying to build your portfolio, this is the simplest way to go. […]

White Paper – Document Review Checklist

When writing white papers, the document review phase helps you identify gaps, improve the organization, correct flaws in the narrative, and iron out other weaknesses. White Paper – peer review checklist The document review phase is often overlooked or dismissed as an irritating editing task. But if it’s rushed through, to close to the publication […]

White Papers: How to Write Better Titles

How do you choose the title of your white paper? Work backwards for a moment. How do most people find your white paper? Mostly on Google, Bitpipe.com or FindWhitePapers.com or other white paper distribution sites. What happens when they see the results? Lists and lists of white papers. It’s overwhelming. Which do they choose? You, […]

How to Format White Papers (with video tutorial)

How we write white papers has changed. In the past, they were longer, more academic, and less visual. Today, white papers are used as a type of marketing tool, a form of lead generation. Because of this business writers need to adjust the tone, voice, style, and format of white papers, especially those which will […]

White Papers: SEO Tips for PDFs

Creating an SEO-friendly white papers ensures you rank higher in search engine results, which leads to more publicity, media coverage, and business. There are three places you should concentrate on to make your white papers more SEO friendly: When writing, so the content is styled and formatted correctly When converted to PDFs, so it’s indexed […]

White Papers: How to Create an Outline

Why do we need to create an outline for our white paper? An outline helps you with the following: Keep track of all the moving parts Identify the main sections at a glance Help you to structure the document Identify gaps Ensure that themes are mentioned in the correct location Help you transition from one […]

How to Make Your White Paper Title More Interesting

Your white paper gets one attempt to make a good first impression. The title of the white paper needs to clever, witty, interesting, odd, or different enough to stand out from the competition. Last week we were writing a white paper about the mobile market in China. It just wasn’t working. We were sitting around […]

How to Write More Strategic White Papers

If I were to ask you, “What’s the most important part in writing white papers? You’d say… Recently, I’ve been working with clients who’ve written very good white papers – in the traditional sense – but haven’t seen the returns they expected. Do they need to change the language, the tone, length or something else? […]

How To Make 127k Writing White Papers

If you’ve got good writing skills and have in-depth subject matter expertise, you should be able to generate additional income by writing white papers. I started writing them by accident when the in-house white paper writer fell ill and someone had to write it. Looking back, it wasn’t the greatest document I’ve written but the […]

The Secret of Warren Buffett’s Business Writing Style

‘The business schools reward difficult complex behavior more than simple behavior, but simple behavior is more effective.’ Warren Buffett. 15 White Paper Templates for only $19.99 How to Write an Executive Summary that Generates Interest Your Executive Summary should excite the reader and help them understand the key results and conclusions in your business document, […]

3 Case Study Writing Tactics For First-Time Writers

As mentioned earlier, a case study is a soft-sell sales document. Its role is to highlight your abilities without resorting to market-speak and sales clichés. An effective approach to catch the reader’s attention (who is frequently a potential client) is to explore how the solution helped end-users and the target group.