Dumb Money v Smart Money for Business Investments

You finished your Business Plan. Looks good. Checked the Business Case. Close the gaps and made the adjustments. Started to write the Marketing Plan. What next? Like all small businesses you need to make that step from the drawing board (business plan) to the high street and the only way to do this is to get funding.

10 Ways To Write More Persuasive Research Proposals

While Research Proposals are similar to writing Business Proposals, you need to address specific academic or technical requirements in different formats. While there is no standard format for research proposals – as every research project is different – different academic institutions all have different formats and requirements.

10 Ways to Increase Your Proposal Success Rate

Sales Proposal Writing is different than Grant Writing. Your Executive Summary needs to describe how the proposal matches the Request For Proposal requirements. Here are ten ways you can improve your success rate and ensure you win the bid.

5 Ways to Write Action Plans that Get Results

Here are five ways to write an Action Plan to make your business more competitive. Action Plans fail if they are too difficult to use or too hard for readers to understand Who does What and When. Make your Action Plan simple to follow, with clear goals and concrete deadlines.

10 Writing Tips for Construction Proposals

Kevin asked me for formatting tips for Construction Proposals. Writing a business proposal for the first time can be difficult. To make this easier we’ve compiled this list of best practices for developing your next proposal. This applies to Software, Sales, Research and Government proposals.

5 Facebook Lead Generation Tactics

Can you really use Facebook for marketing? To be honest, I was a bit skeptical about this until I really made an effort to figure out how Facebook works, especially it advertising platform. I was comparing it to Google Adwords and that didn’t work. This course on Shoemoney about Facebook Advertising really helped. It’s not cheap but then the good stuff never is.

7 Strategic Action Plans Mistakes to Avoid

Need to create a Strategic Action Plan? Your business will benefit from using an Action Plan to link your business goals to your strategies. This plan lets your develop a series of tasks that you can assign to targets and review as they are accomplished.