Tag Archives: Business Writing

NEW: 10 Business Proposal Templates (MS Word and Excel)

Since we started the site in 1997, the business proposal templates have been the most popular by far. The User Guides come second. However, for some reason, we didn’t update them for quite a while. Not sure why as we do a lot of freelance proposal writing and should (read: will) add more proposal writing […]

How to Write Abstracts – Part 1

I had planned to call this article ‘The Nine-Step Strategy for Writing Summaries That Intrigue Readers’ but had a second look. It’s a bit long. And as this article is about writing headlines, summaries and abstracts, well… Let’s stick to the plan.

“An abstract highlights the key points you want your reader to remember after they’ve read your document.“

The Ultimate Guide to Writing an Executive Summary for Business Plans

In this tutorial, we look at how to write an effective executive summary. We’ll explain the difference between an executive summary and an Introduction, then look at how you to improve the tone, narrative, and language. Your ability to summarize your business plan, report, or proposal affects the likelihood you’ll receive the funding, support, or […]

5 Benefits of Writing Case Studies

Case studies are the first reference document decision-makers turn to when researching a new product, according to market research firm Gartner. For prospects, case studies are an effective way to identify potential solutions that may address their requirements. For this reason, small businesses owners should consider developing a library of case studies to capitalize on […]

How to Avoid White Paper Writing Mistakes

What are the most common mistakes when writing white papers? Tone, structure, and voice are common issues for novice writers. Let’s look at these examples from a white paper and see if we can fix it. To help you write, format, design, and promote your white papers, we’ve written tutorials, created templates, and made videos. Green Energy theme – […]

How to Manage Large Technical Writing Projects in 5 Steps

Summary: Plan your writing before you start. This ensures your material is focused, less likely to revision, and aligns with your content strategy. This Klariti tutorial provides a step-by-step guide to write, edit, and publish large documentation deliverables, such as RFP responses, business plans, or technical documentation. [Learn more about this Software Development Template Pack. […]

1 Minute Writing Tip: Active v Passive Voice

Know when to use the active and passive voice in your business or technical documents? Maybe? Let’s look at voice for a minute. What does it mean to write in the active voice? Is the passive voice as *bad* as people say it is? Obviously not. The voice tells us whether the subject of the […]

How to Write your First Executive Summary

Summary: Understanding the structure, format, and writing style will help you craft a more compelling executive summary. Feeling stuck? Can’t start your executive summary? Clock is tick, tick, ticking? They say you should write your executive summary AFTER you’ve written the entire document. I’m not sure about this. Why? If you do, there’s the risk […]

Are you making these two proof-reading mistakes?

Proof-reading. A bit like flossing your teeth, isn’t it? You know it’s good for you, you know you should do it, but you still don’t want to do it. Why is proofreading so hard? I think it’s the approach we take. For example, if you leave the proof-reading to the very end, you’ll probably be […]

How to improve the subject line of an email

First, think of the response you want from the reader. Second, put the most important point at the start. Third, highlight one thing only. The problem with most subject lines in emails is that they’re written either: As a placeholder, something to put in while you write the actual email After the email is written […]

Are good business writers made or born?

If you’re reading this, you’re probably thinking… made. Why do I say this? Because if you are a ‘born writer’, and have written from a very early age as most do, you’d feel  that most writers are born, not made. You either have it or you don’t. But it this true? I hate to say it […]

Business Requirements: Should you use Shall v Will?

Should you use Shall or Will when writing business requirements? Or something else? For example, some business analyst friends prefer to use Must. Others insist that Shall is the international standard, so we should stick with it. Download this Business Requirements template Download Now for only $9.99 Learn more about this template Business Analysts use […]

214 Style Guides with Tutorials, Examples, Guidelines

Looking for examples of how to write a style guide? We’ve compiled this list to give you different examples to get you started. How to Create a Style Guide Brain Traffic — Web Content style guides that Don’t Suck Creative Blog — Create a website style guide Gather Content — Developing a Content style guide […]

Q: How Much Can I Charge for Writing a White Paper?

White paper writing: how much can I charge? There are three ways to get paid to write white papers. Daily Rate Agree on a fixed daily rate and the number of days to write the document. If you’re new to the industry and trying to build your portfolio, this is the simplest way to go. […]

Where in a Business Plan should the Executive Summary go?

Summary: The Executive Summary is the first section of a business document. It typically appears after the Table of Contents and before the Introduction. Some requirements – typically RFPs – stipulate that the Executive Summary is delivered separately. One of the questions for new business writers is whether to put the executive summary before or […]