Monthly Archives: April 2015

White Paper – Document Review Checklist

When writing white papers, the document review phase helps you identify gaps, improve the organization, correct flaws in the narrative, and iron out other weaknesses. White Paper – peer review checklist The document review phase is often overlooked or dismissed as an irritating editing task. But if it’s rushed through, to close to the publication […]

Q: Are you a Business Writer or a Writer in Business?

Here’s a question. Think about it for a second. Are you a writer who’s in business? Or A business person who happens to work in the writing industry? Of course, this doesn’t apply to writers only. What we’re looking at here is your angle on business. I’ll give you an example. In the red corner. […]

[Video] How to use Google Trends for Market Research

What’s the best kept secret at Google? Probably the Google Trends market research software. If you’re thinking of developing a new business, product, or service, Google Trends is worth examining. It’s free, very easy to use, and gives you a nice insight into how Google predicts what’s hot, and what’s not. You can also look […]

How to write mobile content for Android and iOS

Looking for writing guidelines for mobile devices? With one third of all content now appearing on mobile devices. let’s look at how to develop content that works well on small screens, encourages users to perform tasks, for example, buying something on your website, and also ensures that they come back looking for more! Let’s start […]

Q: Do you learn faster by reading blogs or watching videos?

I’ll be honest. I didn’t get this video thing until I saw the Khan Academy. It’s incredible. If you commute, you’ll have noticed that everyone seems to be watching videos these days instead of reading the paper. The others are on Kindle. I have an 80 minute commute three times a week. It’s interesting to […]

White Papers: How to Write Better Titles

How do you choose the title of your white paper? Work backwards for a moment. How do most people find your white paper? Mostly on Google, Bitpipe.com or FindWhitePapers.com or other white paper distribution sites. What happens when they see the results? Lists and lists of white papers. It’s overwhelming. Which do they choose? You, […]

129 Deadwood Phrases that Kill Good Writing

Reduce the word count and create more space by pruning dead wood phrases, such as: a majority of – most a sufficient amount of – enough according to our data – we find accordingly – so accordingly – therefore, so add an additional – added – bonus addressees – you advance – planning advance – […]

[Video] How to Create a Study Plan

Summary: Develop a study plan to set learning objectives, stay focused, and avoid deviations. This Klariti video tutorial will explain how to prepare a practical study plan that works for students, employees, and business owners — anyone struggling to learn a lot of information in a short time period. [Video] How to Create a Study […]