Looking for case study writing tutorials for your business? We’ve compiled 20 of our favorite articles on how to write, format in MS Word, design and publish case studies. You can find more guides, samples, and templates here.
20 Case Study Writing Tutorials
Twenty articles to get you started with your case study writing. It’s all here. Case Study methodology, SWOT, grounded theory, interviewing SME, Media Kit, Marketing Plans, how to promote your products and services, raise its market profile, and construct, format, design and publish your document.
Case studies and white papers are very effective tool to promote the benefit of a product or services. Case studies are the first most popular device used to promote the business. [Read More]
As mentioned earlier, a case study is a soft-sell sales document. Its role is to highlight your abilities without resorting to market-speak and sales clichés. [Read More]
Case Studies are one of the most effective tools you can use to promote your products and services, especially if you are on a limited marketing budget. [Read More]
There are several reasons you should publish a case study, for example to generate market awareness, raise your profile, or demonstrate thought leadership. Here’s how to do it.
In general, case studies are made up of four sections: 1. Situation, 2. Problem, 3. Solution, and 4. Evaluation.
In the opening section of your case study, Situation, you describe the rationale for the case study, your background, current market position, areas of expertise, and what makes your company different from the competition.
Most case studies are between two-or-three pages and in the range of 500-900 words, although some tend to run longer. Try to aim for three pages, and include one large graphic per page.
According to market research, after White Papers, case studies are the second most popular device used to advance the benefits of a product or service. Case studies are read mostly by executives and those in the decision-making process.
Typically, a medical device case study is a 500 to 800-word article on how the device improves the diagnosis or treatment of patients.
A case study can be described as the study of an object, person or situation in its natural habitat in an uncontrolled and observational manner.
Case studies are a very effective promotional tool, especially when your products and services are intangible, expensive, technical or provide benefits that are not instantaneously derived upon purchase.
Case studies are much more effective because they offer quantifiable success stories told from the perspective of current satisfied customers. [Read More]
Trade show case studies can only benefit your company. Learning from past companies’ efforts and strategies adds to your own experience, almost as if you lived through their successes and failures with them. [Read More]
I remember the first time a client offered me a case study writing assignment. “What the heck is a case study?” “How long is it?” “What is the format?” “How much do I charge?” [Read More]
There is another method of gathering information which is relevant and must be described. It is called case studies and it is the most adjustable of all research designs. [Read More]
An effective case study highlights how a specific situation was originally identified, what solution was selected for the problem… [Read More]
A great way to increase the credibility of your marketing is to let your satisfied customers sell your service or product for you. Case studies are a wonderful way to do this.
A case study should start with a powerful headline highlighting the major result or benefit of the project. Important elements include…
Nowadays most of the writing jobs are outsourcing. With very low cost we can create an article or any kind of business letter through outsourcing services.
The problem section of your case study has to have a ‘punch’. It has to signify something to the reader, something that can relate to, something that makes them take action.
More Case Study Writing Tutorials
Learn how to write a case study to promote your product or services.
- 3 Case Study Writing Tactics For New Writers
- How to Structure a Business Case Study
- How To Gather Information for Your Case Study
- 5 Benefits of Writing Case Studies
- How to Write B2B Case Studies
- How to Write Short Case Studies to Generate Leads
- Case Studies As Marketing Strategy
- 3 ways to use Case Studies for Positioning
- 10 Elements of a Compelling Case Study