Tag Archives: Executive Summary

How to Create Your First Social Media Marketing Campaign

When implementing any type of marketing campaign it is wise to first take a step back and decide how to develop your campaign. Many companies are have made the executive decision to go forward with social media—they just aren’t so sure what to do.

How to Write the Executive Summary for Business Plans – Part 3

Companies seeking capital often ask how long the Executive Summary of their business plan should be. [Learn more about these Business Plan templates here] See: How Google’s ‘Micro Moments’ will affect your business The answer depends upon the use of the summary, mainly determining if it precedes the full business plan, or it will be used […]

Proposal Writing Course – Lesson #1 How to Write Customer-Focused Proposals

For proposal writers, the task of responding to a Request for Proposal (RFP) can be quite daunting. In addition to the pressure of getting the best proposal in on time, defining an effective approach to the response poses several dilemmas. [ Learn more about these Proposal Templates ] For example, the various proposal team members may argue […]