Concept Proposal Template (Apple)

The Concept Proposal (iWork Pages 12 pages) is the first document to be created in the Software Development Life Cycle.

Purpose

• Persuade stakeholders to invest in the proposed solution
• Highlight where strategic goals can be realized
• Justify why this proposal should be endorsed
• Explain the rationale behind the nominated products/services
• Show how the proposal aligns with the Strategic Plan

Contents

• Concept Proposal template – iWork Pages 12 pages