How can I prepare for a business writing interview?

As a writer, I’ve worked on both sides on the fence. I’ve interviewed and been interviewed for both business and technical writing positions. Let’s say you’re planning to hire someone as a writer. What should you be looking for? You can break it down into three areas: Writing skills – have they writing samples, a […]

How to write ‘engaging’ content for Government blogs

Summary: Writing for the web is very different from what you learn in school. The rules about grammar, structure, format, and narrative often don’t apply. In this tutorial we identify best practices on how you can improve your web writing, especially if you write for a company, corporate, or government agency. The University of Chicago “Most […]

How to Write 7 Blog Posts in 7 Days

So, you wanna blog every day, huh?   Sure, you do. Sure, you do…. Ok, before I show you how to write blogs posts every single day, including weekends, let’s back up for a second and look at WHY you might want to do this, what benefits it offers, and also the possible downside to […]

Why I write for Google not Humans

Should you write with specific keywords in mind? SEO experts will say Yes. Keyword density is frequently promoted as a guaranteed way to rank high on Google. Maybe it works but I’m not convinced. The problem with writing with specific keywords in mind is that the result is cold, awkward, and ineffective. I know it’s […]

How to move from (Amateur) Blogging to (Professional) Writing

It seems snobbish, doesn’t it? Dividing people into different categories. On one side, formally-educated writers; on the other, dynamic bloggers breaking down the old rules. So, which one is best? Writer v Bloggers: Which One Are You? Let’s flip this around. In reality, neither are ‘best.’ They both offer different types of services. However, I […]

4 Ways Twitter Can Improve Your Writing Skills

Can Twitter really, really make you a better writer? It’s just texts, right? I avoided Twitter when it first came out. It seemed trite. Silly. I had better things to do. But… something gnawed away at me. Maybe I was the one missing the point. Worse, maybe I was missing out on business leads, sales […]

9 Ways to Increase Traffic To a Technical Blog

To quote Van Halen, ‘everybody wants some.’ And what you want is traffic. Why write a blog if no-one visits, right? I have 17 technical writers’ blogs in my Google Reader & RSS feeds. Most are fine but… if they used some of the following tactics, they’d get more traffic, comments, money and Nobel prizes. […]

How to Choose the Best Font for Your Blog

When I started in tech docs, Times New Roman was THE font for printed manuals. There was no ifs, buts, or maybes about this. Times New Roman. Size 11. Since then other more trendy fonts have come onto the market. Trends in font styles come and go. While fonts in printed publications are one thing, […]

The Psychology of Color in Web Design

Would you just like to know that by understanding the basics of cognitive psychology around color and patterns, we could further improve our Web design! Designing a Web site does not only concentrate on making web pages of a certain site interesting and impressive. This skill and talent must also be used to ensure the […]

What’s the Best Font for Web Writing?

I was brought up to believe that Times New Roman was THE font for printed manuals. They’re was no ifs, buts, or maybes about this – Times New Roman and make it size 11. But what’s the best font for writing on the web? Look at the different fonts used on the CNN, Yahoo and […]

11 Techniques to Increase Page Views on Your Blog

Darren Rowse is a must read for anyone interested in making money from blogging. “At least one commenter on the previous post noted that they are happy with a low page view count because it could mean people are leaving their blog by clicking on an advertisement and thereby earning them money. While there could […]