21 Executive Summary Writing Tips

Summary: An Executive Summary is one of the most challenging types of writing. This short document requires structure, planning, and persuasion. This Klariti tutorial will explain how to write an executive summary that gets your reader’s attention, highlights your unique point of view, and encourage the reader to examine the main document, typically a business […]

The Ultimate Guide to Writing an Executive Summary for Business Plans

In this tutorial, we look at how to write an effective executive summary. We’ll explain the difference between an executive summary and an Introduction, then look at how you to improve the tone, narrative, and language. Your ability to summarize your business plan, report, or proposal affects the likelihood you’ll receive the funding, support, or […]

VIDEO: How to Write an Executive Summary for Business Plans

In this video Ivan explains how to write the Executive Summary for a Business Plan. You can apply these writing guidelines to any document that requires an executive summary. If you have a question, please leave it on the YouTube channel. How to Write an Executive Summary for a Business Plan Executive Summary Tutorials How […]

[Tutorial] How to Write Software Product Brochures

What are the three documents most potential customers wants to read? I’d say it’s white papers, case studies, and product brochures. The first sets the scene, the second shows you how it works, and the third… this tells you how and why it works. Of the three, product brochures are the least sexy. But they’re […]

Q: Why do you really want to run an online business?

Ivan asks if less money, but greater personal freedom, is what encourages people to run their own home-based business. In this video, taken in Beijing’s Capital Museum, Ivan says that working a flexible schedule outside of 9-5 frees up time to do things an office job wouldn’t let him. See if you agree.

Where in a Business Plan should the Executive Summary go?

Summary: The Executive Summary is the first section of a business document. It typically appears after the Table of Contents and before the Introduction. Some requirements – typically RFPs – stipulate that the Executive Summary is delivered separately. One of the questions for new business writers is whether to put the executive summary before or […]

Q: Are you in an abusive relationship with your job?

Summary: Long-term job security is increasingly becoming a thing of the past. Automation, outsourcing, and robotics affect the future of 9-5 employees. This Klariti tutorial will explain how to protect your long-term options by becoming less reliant on tradition lines of business and looking at alternatives ways to generate income. The Myth of Long-Term Employment […]

How to Write the Conclusion Section of your Business Plan

This tutorial explains how to write the conclusion for a business document, for example, a report, thesis, project, or any document that needs a section to gather together the main points. The structure of the conclusion is as follows: Reviewing this conclusion, we can see that it mirrors the structure of the executive summary. This […]

How to Write the Executive Summary for Business Plans – Part 1

In a business plan, should the executive summary go before or after the table of contents? The confusion arises as the executive summary is part of the main document – it’s a standalone document that accompanies the main document, a type of deluxe preface – and so could go before the table of content. Download […]

How to Upsell Petrol with Chocolate

When I go buy petrol, they try to upsell me chocolate. It’s pink and nasty looking. ‘No thanks, I’m trying to lose weight,’ I say, feeling embarrassed. ‘No problem,’ the attendant replies. ‘No problem?’ Was their a problem? If you run a business, it’s often interesting to look at these everyday situations and ask: Why […]

What is ‘Job Security’?

Summary: Long-term job security is gone, even in communist countries. Automation, outsourcing, and robotics affect the future of 9-5 employees. This Klariti tutorial will explain how to protect your long-term options by becoming less reliant on tradition lines of business and looking at alternatives ways to generate income. Does job ‘security’ really exist anymore? True […]

How to Write a ‘Plain English’ Business Plan

‘Why are business plans so hard to write?’ Before I answered the email I thought about it for a moment. I used to hate writing business plans but now find them much easier to write. As business plans are still the same, maybe it’s me. So, what changed? Download Now – Buy Here! [Learn more […]

The Art of Deliberate Mistakes

It sounds like a contradiction to encourage others to make mistakes, doesn’t it? But if your company doesn’t allow others to do so, how are they going to challenge their assumptions about what works or what could be improved? No one criticizes a child for falling off a bike when it learns to cycle. It […]

What the Romans Taught me About… Business Planning

Sometimes looking back gives us a little more perspective. The Romans were the first to build roads. Real roads. Networks. They connected Constantinople to Seville and London to Carthage. All paths lead to Rome. If that isn’t impressive enough some of those roads are still in place today. Think about this. They built the roads […]

Why Attending Harvard is More Important Than Graduating

You can influence others in very subtle ways. Adjust one or two key phrases in your business documents, for example, in Business Proposals, and the interpretation may be very different.