5 Reasons To Write a Case Study

Want a quick way to build up your media kit?

You can use case studies to share success stories with clients, journalists, bloggers and IT writers.

These all use case studies when writing articles and developing stores. These marketing documents are easy to write; most are less than five pages.

5 Reasons To Write a Case Study

Starting with:

  1. Raise your market profile for example, following the deployment of a major system for a prestigious client.
  2. If you have an alliance with a strategic partner and wants to cross-sell products and services, use the case study in your media kit.
  3. Increase staff morale by demonstrating your commitment to promoting and investing in your new products. This may occur when a company has worked intensively for months to launch a major product and wants to get the message out on breakthrough features.
  4. Generate media buzz by showing how it resolves a major business issue for high-profile clients.
  5. Provide journalists with content for developing articles, special features and profiles pieces.

Case Study – Sample Templates

Who Writes the Case Study?

The case study is usually left to the solution provider or developer as, for the most part, they benefit most from the media exposure, although the client may also receive due recognition for its role.

Case Study Benefits

The benefit to the case study’s authors is that it:

  • Positions them as a credible solutions provider.
  • Highlights their expertise and demonstrates deep industry-specific knowledge.
  • Allows them to introduce products and services to potential clients by sharing lessons learned from previous deployments.

How to Write a Case Study

From the client’s perspective, the case study typically presents them as follows:

  • Progressive organization that has proactively addressed critical business needs.
  • Successfully embraced a trustworthy solutions partner.
  • Responded positively to potential business threats and by listening to customer feedback

Thousands of templates to jump start your project

Acceptance Test Plan

Contingency Plan

Software Development Templates

Acquisition Plan

Conversion Plan

Software Requirements Specification

Action Plan

Cost Benefit Analysis

Software Testing

API Documentation

Database Design

Standard Operating Procedures (SOP)

Audience Analysis

Datasheet

Statement of Work

Availability Plan

Deployment Plan

System Administration Guide

Bill of Materials

Design Document

System Boundary

Business Case

Disaster Recovery Plan

System Design Document

Business Continuity

Disposition Plan

System Specifications

Business Plan

Documentation Plan

Technical Writing Templates

Business Process

Employee Handbook

Test Plan

Business Requirements

Error Message Guide

Training Plan

Business Rules

Expression of Interest

Transition Plan

Capacity Plan

Fact Sheet

Troubleshooting Guide

Case Study

Feasibility Study

Use Case

Change Management Plan

Functional Requirements

User Guide

Communication Plan

Grant Proposal

Verification and Validation Plan

Concept of Operations

Implementation Plan

White Papers

Concept Proposal

Installation Plan

Work Instructions

Configuration Management Plan

Interface Control Document

Software Development Templates

Acceptance Test Plan

Maintenance Plan

Software Requirements Specification

Acquisition Plan

Market Research

Software Testing

Action Plan

Marketing Plan

Standard Operating Procedures (SOP)

API Documentation

Needs Statement

Statement of Work

Audience Analysis

Operations Guide

System Administration Guide

Availability Plan

Policy Manual

System Boundary

Bill of Materials

Project Plan

System Design Document

Business Case

Proposal Manager Templates

System Specifications

Business Continuity

Proposal Template

Technical Writing Templates

Business Plan

Quality Assurance Plan

Test Plan

Business Process

Release Notes

Training Plan

Business Requirements

Request for Proposal

Transition Plan

Business Rules

Risk Management Plan

Troubleshooting Guide

Capacity Plan

Scope of Work

Use Case

Case Study

Security Plan

User Guide

Change Management Plan

Service Level Agreement (SLA)

Verification and Validation Plan

Communication Plan

Setup Guide

White Papers

Concept of Operations

Social Media Policy

Work Instructions

Concept Proposal

Contingency Plan

 

Configuration Management Plan

Conversion Plan