Every writer’s dilemma. Should I use a Mac (silver, cool, sassy) or a PC (grey, practical, and mother of Clippy)? Let’s pretend we’re rationale human beings for a minute. Someone asks if they should stick with the PC they already have or become one of the beautiful people by buying a Mac. Yes, it’s actually […]
Monthly Archives: September 2011
Can Twitter really, really make you a better writer? It’s just texts, right? I avoided Twitter when it first came out. It seemed trite. Silly. I had better things to do. But… something gnawed away at me. Maybe I was the one missing the point. Worse, maybe I was missing out on business leads, sales […]
What’s the difference between writing for mobile phones (iphone) and other types of writing? Instead of giving a short answer, let’s look at how to write mobile content from a few different angles. Over the next 5 weeks, I’ll write more articles about mobile content development. If you like it, let me know and I […]
Most people wag their finger and tell you cliches are bad – Google clichés in writing! – but I have a certain warped affection for them. Here’s why. Where do clichés come from? One of the occupational hazards of being a writer is that you see things that others don’t. Y’know, like clichés? Let’s look at […]
It’s hard to write an Employee Handbook if you feel no one will read it, right? The last time I wrote an Employee Handbook – or Employee Manual as some prefer to call it – we asked ourselves how could we make this more interesting, more compelling, and more rewarding for the readers. Here’s some […]