Fro those involved in Sales or Marketing, Klariti (www.klariti.com) have just updated their White Paper templates.
In the IT industry, white papers and case studies are often produced in tandem, as they are both used as sales collateral. However, white papers, its important to note, are not technical documents per se. From a business viewpoint, a white paper can generate publicity, especially when a company is starting out and trying to get media attention.
These templates includes all the major sections required in a standard White Paper:
- Executive Summary
- Business Challenge
- Solution Description
- Technical Specifications
- Target Market
- Case Studies
This package includes 3 White Paper templates in Microsoft Word format. [More details]
I think there is a ‘2 for 1’ deal on the site but I just couldn’t find the link…
Ivan from London