Tag Archives: Messaging

How to Start a Business Blog (with no budget)

How can you develop a blog for your new business? Elli from Botswana wrote in to ask how she could develop a blog writing framework for her new accountancy business. She says, ‘Writing article after article is a bit of a grind. Is there some way I can speed up what I’ve written or re-use […]

How To Write Public Service Announcements (For Non-native English Speakers)

When’s the last time you used the word ‘alight’? If you use the bus or train in Dublin, Ireland, you might hear or see: ‘Take care when alighting the bus.’ Yes. today’s culprit is the word alighting. Alighting means dismount. What they should say is something like, ‘Be careful when getting off.’ or even Mind […]