Category Archives: Video Tutorials

VIDEO – What is a Business Case?

A business case is a document used to justify investment in a proposed project. Definition: A Business Case is used to get management commitment & approval for investment in business change programs. ogc.gov.uk VIDEO – What is a Business Case? In this video, we look at how to write a business case, three areas you need […]

Q: Why do you really want to run an online business?

Ivan asks if less money, but greater personal freedom, is what encourages people to run their own home-based business. In this video, taken in Beijing’s Capital Museum, Ivan says that working a flexible schedule outside of 9-5 frees up time to do things an office job wouldn’t let him. See if you agree.

[Video] How 3 Minute Videos Help Promote Small Businesses

Why aren’t you using video to create more content? I took this video when heading to a museum in a Beijing taxi. It won’t win any academy awards but it has a certain charm. For me, shooting videos just makes sense. You can always find five minutes to flip open your phone and press Record. You […]

[Video] Why ‘About Us’ is the 2nd most important page on your site

Let’s do an experiment. Pretend you’ve never visited your own site. Remember, you know nothing about you. Nothing. Look at your About Us page? Be honest, whats the one thing that’s wrong with it? Why Your About Page is the Second Most Important Page on Your Blog? Your About Page should NOT be: An afterthought, […]

Q: Do you learn faster by reading blogs or watching videos?

I’ll be honest. I didn’t get this video thing until I saw the Khan Academy. It’s incredible. If you commute, you’ll have noticed that everyone seems to be watching videos these days instead of reading the paper. The others are on Kindle. I have an 80 minute commute three times a week. It’s interesting to […]