Alex Baldwin’s 14 Ways To Improve Your Business Writing

‘Always be closing’, Alex Baldwin in GlenGarry Glen Ross. One of the strange things about writing business documents for a living is that the older I get, the less I write. I don’t mean I do less work, rather the word count goes down. I think this is partly due to the education system whereby […]

5 Press Releases Writing Tips

If press releases are good enough for Apple, why aren’t you using them? Product, Promotion, Place and Price. Press releases help with promotion and positioning. 1. Press Releases Give You Back Links Writing a press release can give you back links from a page that is considered important by Google (has a high page rank). […]