How to Give Your Boss ‘Upward’ Feedback

I never give advice. Let me rephrase that. I never give unsolicited advice. If you don’t ask for my opinion, I don’t give it. It’s not because I don’t want to help you. I do. It’s because people value what they pay for. And the ‘ask’ in asking for an opinion is a type of payment… and Trust is the currency. This brings us to the tricky subject to giving feedback to your boss. When do I give my opinion? How do I phrase things to avoid offense? What happens if I get it wrong? Here are a few ideas.

How to Answer 70 Emails a Day

As someone who runs their own company, lost time is lost money. And, it’s no different if you work for someone else. Lost time = lost money. Every minute counts. ‘Help me answer every email in the same biz day!’ I got this from a good friend a while back and this is what I wrote back to her. ‘I get approx 70 email a day. 120 is high. 50 low. I run 7 sites. Most of my customers are in the US but I have others in the UK, across Europe and in Australia. So, emails are always coming in. Here’s what I do:

How to Write a Business Plan for a ‘Work From Home’ Business

Summary: Developing a Business Plan for a Work From Home business requires a clear understanding of the investor’s requirements. Understand their Point of View before you start to write. This three-part formula unlocks the key to running a successful home-based business. Working from home isn’t quite as easy as the online ads make it out […]

Why Bill Gates Chose Warren Buffet as His Role Model

Should you use a role model to develop your business? Maybe you should: the top business magazines say, ‘be yourself, be authentic, share your story’ Or maybe you shouldn’t. For entrepreneurs, using a role model creates a dilemma. Does it mean you’ve sold out? Do you lose street cred? Can you really copy someone else and be true to yourself?

Why Middle-Age Waitresses Get Bigger Tips

Like experiments? Try this the next time you go out. Keep an eye on the waitresses and see who they touch, where they touch and when they touch. Understanding the power of touch, both inside and outside the office, can make a significant difference to your career. If you get it right! And you’d be forgiven for thinking that the leggy blondes, (or tall handsome waiters) would get the bigger tips. Doesn’t work like that. Here’s why.

Using Facebook to Generate New Leads

It seems all you hear about lately in the marketing world is how social media is a great way to get your message out, generate leads, and engage with your customers on a more personal level. This is all true, but how do you do this all effectively?

How to Get Your Site Verified on Google.com

Google Webmaster Tools is one of the hidden secrets on Google. Use this to add your site directly to its index, verify that Google sees your site (and sub-domains), and also fix the errors it has identified. Split testing has shown me that sites indexed this way perform better than sites that rely on xml […]

9 Ways to Increase Traffic To a Technical Blog

To quote Van Halen, ‘everybody wants some.’ And what you want is traffic. Why write a blog if no-one visits, right? I have 17 technical writers’ blogs in my Google Reader & RSS feeds. Most are fine but… if they used some of the following tactics, they’d get more traffic, comments, money and Nobel prizes. […]

How to Programme Your Projects

Every Project Director demands a crystal-clear plan for their project. How should you develop this programme? Should it be made in the same way each time? At what phase will dependencies, baselines and actuals be recorded? To show the answers to these usually asked questions, read on…

How to Create Your First Social Media Marketing Campaign

When implementing any type of marketing campaign it is wise to first take a step back and decide how to develop your campaign. Many companies are have made the executive decision to go forward with social media—they just aren’t so sure what to do.

Graphic Design Outsourcing: How To Do It Right

One proven way to save time, money and frustration as you build your business is to outsource as much work as possible to skilled, but cost-effective, specialists. For example, web designers, writers, programmers, accounts, finance…

How To Make Friday Your Busiest Day

Friday is my busiest day. Most folks power down and go into weekend mode. Not here! Ask yourself, ‘why do I go down a gear on Friday?’, ‘How does this benefit my career?’ Ok, let’s be honest. We do this because others do it. Right? This is a high-risk way to manage your career. You’re letting others determine how you behave. And it damages your career in many, many ways. Here’s an alternative approach.

How To Write Proposals That Get Accepted By Difficult Evaluators

What’s your success ratio with proposals? 25% is the average. Very few get over 50%. I help government agencies to evaluate proposals. Most bids that come across my desk make the same errors, use the same flawed strategies and are never accepted. And the next time, they repeat the same mistake. Here are some ways […]

Facebook v LinkedIn For Lead Generation

I’ve started to use my social networks more strategically rather than adopting a ‘shotgun approach’. In other words, I try to leverage each site by seeing the opportunities it offers and then using these. Recently, I’ve started to shift away from Facebook and moved to LinkedIn.

How to create a Social Media budget

The terms social media and social networking have been tossed around for quite some time now, but businesses are struggling with how to implement these strategies in their budgets.  How much is too much, how much is too little?  There are many factors on how to plan a budget, and the same goes for social […]